A Full-Service Hispanic Marketing
and Communications Agency

Oye Marketing offers expertise and delivery for new customer acquisition focused towards US Hispanic and international markets.

Passion, knowledge and experience has put Oye Marketing on the map as leaders for email marketing, postal lists, graphic design & social media exposure. We look forward to assisting you with your marketing efforts towards the largest buying power and fastest growing minority group in the U.S. today.

Check out the Oye Cafe.com Comics!

About Us

Welcome

Our team of experts range from first generation Hispanics that migrated to the US along with second generation Hispanics that were born in the US but still have and follow culture from their native country.

Hispanics/Latinos hail from 21 different countries:

• Argentina • Bolivia • Chile • Colombia • Costa Rica • Cuba • República Dominicana • Ecuador • España (Spain) • Guatemala • Equatorial Guinea • Honduras • México • Nicaragua • Panamá • Paraguay • Perú • Puerto Rico • El Salvador  • Uruguay • Venezuela 



Solutions

Email Marketing

Reach your target Hispanic audience quickly with your offer while saving money on the postage. With over 30 million opt-in members OYE can drill down to your perfect demographic, geographic and life style selects desired.

Based on a recent survey:
• Hispanic households are 3 times more likely to respond to a email marketing solicitation than a non-Hispanic household.
• 70% say they always read their email the same day it arrives.
• 60% have confirmed that they prefer their advertisements in "Spanglish".
(A combination of English & Spanish content on the offer)

Social Media

Facebook, MySpace, Twitter, YouTube, LinkedIn and many other social sites can assist in sales and customer retention when used properly with direct response marketing tactics.

OYE can help you add fans, reinforce image and stimulate a buying frenzy with our influential efforts in this vertical.

Graphic Design

Look and Feel of your advertisement and brand is just as important as the delivery. The OYE graphic design team understands the Hispanic market and can help you capture the attention of 1st generation, 2nd generation or even all generation Hispanic customers.

Radio

Radio is a proven, effective medium in targeting Hispanics. Surveys show that an entire Hispanic family may listen to one station and tune in, on average, 26 - 30 hours per week. This ranks more than 13% above the general population. OYE can assist you in finding the right station for your spot.

Postal Lists

OYE has found a solution to keep your postal mail efforts to a minimum cost with maximum return by flagging any members that open and show interest in your email marketing advertisements.

We then provide the matching name, address + zip to you in electronic format for your direct mail campaign. This process gets you double exposure to more qualified buyers while filtering out the members that did not show interest.

Print

Magazines, flyers, billboards and newspapers are an inseparable part of local Hispanic communities. OYE can assist you with the proper implementation and blend when utilizing these readership tools.

Oye Cafe.com | Comic Strip

Oye Cafe.com is coming soon... Here's a funny comic to pass the time...

Over $1 Trillion

If you're asking yourself why you or your client should be targeting our Hispanics consumers and business members please read the content below posted by latinbiz.net.

 

HISPANICS SPENDING POWER IS OVER $1 TRILLION ARE THEY BUYING FROM YOU?

In 2007, Hispanic-consumer spending reached $890 billion nationally. In Miami alone, Hispanic-consumer spending reached $48.9 billion.**

The Hispanic population is the fastest growing population sector of the U.S., growing at more than four times the rate of non-Hispanics. Today there are more than 47 million Hispanics nationally, and by 2012, 21.2 million new Hispanics will enter the market, bringing the projected population to 56.8 million.***  

In Miami , the Hispanic population is expected to grow 37 percent by 2013, accounting for 98 percent of the entire population growth.****  

Oye Marketing is partnered with MiamiLuck.com and hundreds of other global websites for data collection to bring you these responsive active buyers.

Events

Oye Marketing looks forward to meeting you and planning solutions to leverage your marketing efforts in 2014.

Contact

We would love to hear from you. Please fill out the contact us form below or email us at: WhatsUp@OyeMarketing.com

In the mean time we will be enjoying some delicious chips & salsa.

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Terms

1. Copy Approval
 
Advertiser must deliver to Oye Marketing the content of the advertisement Advertiser is contracting Oye Marketing to broadcast (the "Copy") no less than three (3) days prior to the desired email broadcast date. If Oye Marketing is not given three (3) days notice of approval for broadcast, Oye Marketing will not be responsible for a broadcast going out later then clients desired broadcast date or time.  No refunds or rebroadcasts will be issued. Oye Marketing requires a email, fax, or postal confirmation for broadcast approvals from client. All Copy shall be subject to Oye Marketing's approval. Oye Marketing reserves the right to reject any Copy that advertises or promotes any product or service involving illegal activity, illegal products, illegal product paraphernalia, sexual paraphernalia, adult films or other media, weapons, illicit activities, chain letters, pyramid fund raising, or similar types of material. By reserving this right, Oye Marketing shall not be legally obligated for any failure to advise the nature of any such Copy.
 
2. Details of Broadcast and Service
 
Any email or mobile messages broadcast by Oye Marketing shall identify the source of the recipient's data collection and shall contain an opt-out feature that allows the recipient to electronically communicate his desire to be removed from the Oye Marketing (or affiliate) database. Client gives Oye Marketing permission to drive traffic to desired website and or landing pages provided by client using owned, rented, or third party data. Oye Marketing also reserves the right to fix, change, or update the clients creative/ad if needed into any format needed for traffic and or delivery. Oye Marketing will not be held responsible or liable for any unsatisfactory results or data sent by its staff, partners, or outsource company. If a client cancels a campaign or invoice after testing process has begun, client is subject to pay up to 18% of total invoice.
 
 
3. Hardware, Software, Tracking, and Database
 

Oye Marketing shall obtain and maintain the computer hardware and software necessary to perform its obligations under these Terms and Conditions. Such hardware and software shall not be dedicated hardware or software. Nothing in these Terms and Conditions shall grant any right, title or interest in or to the Oye Marketing (or affiliate) database, hardware or software. All data is self reported including email data, postal data, phone data, and all selects and information fields. Client acknowledges that Oye Marketing will not be held responsible for false information reported, accuracy of data, non deliverables, and any tracking discrepancies of all data or broadcast.
 
4. Payment
 
Advertiser shall pay in full the fees charged by Oye Marketing on the invoice by the date due.
a. If advertiser is doing an email campaign, payment is due before the broadcast.
b. If advertiser is using Oye Marketing for HTML creative design, payment is due before any work is done.
c. Terms must be approved by Management and is subject to credit check.

Oye Marketing does not offer refund of any type (see LIMITATION OF LIABILITY). If Advertiser fails to pay the full amount of the charges detailed in any Oye Marketing invoice within thirty (30) days of such invoice, the unpaid amounts of such invoice shall accrue interest at a rate of 18% per annum. Additionally, Advertiser agrees to pay all of Oye Marketings' cost of collection of such charges, including without limitation Oye Marketing reasonable attorneys' fees if applicable.
 
5. Late Fees
 
In addition to the terms described in Section 4, if Advertiser fails to pay the full amount of the charges detailed in any Oye Marketing invoice within thirty (30) days of such invoice, Advertiser shall pay Oye Marketing a Late Fee in the amount of 18% of the charges detailed in such Oye Marketing invoice.
 
6. LIMITATION OF LIABILITY
 
OYE MARKETING CAN NOT GUARENTEE RESULTS. IN NO EVENT SHALL OYE MARKETING BE LIABLE FOR INDIRECT, SPECIAL, EXEMPLARY, CONSEQUENTIAL, INCIDENTAL OR PUNITIVE LOSS, DAMAGE OR EXPENSE (INCLUDING LOST PROFITS). THE LIMIT OF OYE MARKETING'S LIABILITY (WHETHER IN CONTRACT, TORT, NEGLIGENCE, STRICT LIABILITY IN TORT OR BY STATUTE OR OTHERWISE) FOR ANY AND ALL CLAIMS RELATED TO THESE TERMS AND CONDITIONS SHALL NOT IN THE AGGREGATE EXCEED THE FEES PAID TO OYE MARKETING UNDER THE INVOICE.
 
7. Indemnification

 
Advertiser shall indemnify, defend and hold harmless Oye Marketing against all third party claims, actions and liabilities (including all reasonable costs, expenses and attorneys' fees) arising from or in connection with (a) Advertiser's product(s), services or the content of the Advertiser's copy, including without limitation any claim alleging any violation of any third party's intellectual property rights; or (b) Advertiser's breach of any of its obligations, representations or warranties under these Terms and Conditions. Oye Marketing shall promptly notify Advertiser in writing of all such claims and shall accommodate Advertiser's reasonable requests for cooperation and information.
 
8. WARRANTIES

 
OYE MARKETING MAKES NO WARRANTY WHATSOEVER AS TO THE EMAIL ADVERTISEMENTS, EXPRESS OR IMPLIED. THIRD PARTIES PROVIDE THE EMAIL ADVERTISEMENTS ON AN "AS IS" BASIS. OYE MARKETING EXPRESSLY DISCLAIMS ANY WARRANTIES THAT COULD BE IMPLIED IN CONTRACT, IN LAW OR IN EQUITY, INCLUDING WITHOUT LIMITATION ANY IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, QUALITY, ACCURACY, COMPLETENESS, RELIABILITY OR PERFORMANCE OR ARISING FROM USAGE OF TRADE, COURSE OF DEALING OR COURSE OF PERFORMANCE.
 
9. Force Majeure

 
Neither party shall be liable for delays or nonperformance of these Terms and Conditions caused by strike, fire or accidents, nor shall either party be liable for delay or nonperformance caused by lack of availability of materials, fuel or utilities or for any other cause beyond its control.
 
10. Assignment
 
Neither party may assign its rights or obligations under these Terms and Conditions without the prior written consent of the other party.
 
11. Relationship of the Parties
 
The parties are independent contracting entities, and there is no partnership or agency relationship between them.
 
12. Entire Agreement
 
The Terms and Conditions described herein and in the invoice specifically incorporating these Terms and Conditions are the only representations, warranties, and understandings between the parties with respect to the products and/or services described herein. In the event of any conflict between these Terms and Conditions and any other document (including, without limitation, the Invoice and any Advertiser invoice, insertion order, or purchase order), the provisions of these Terms and Conditions shall govern. The waiver of any right, breach, or default shall not constitute a waiver of any other right or of any subsequent breach or default.
 
13. Disputes
 
Each party hereby waives any right to a trial by jury in the event of any controversy or claim relating to these Terms and Conditions. The law of the State of Florida shall apply to any resulting claim or action, and the exclusive jurisdiction and venue for any proceeding brought pursuant to these Terms and Conditions shall be held in Palm Beach County, Florida.
 
14. Severability
 
Should any provisions of these Terms and Conditions be found invalid or unenforceable, all such provisions are to be enforced to the maximum extent permitted by law, and beyond such extent shall be deemed severed from these Terms and Conditions without affecting the validity or enforceability of any other provision
 
15. Headings
 
The headings of these Terms and Conditions are for convenience only and shall not be used to construe the meaning of this Agreement.

# 16 - Prizes from Oye Marketing scratch off promotions:
 
All scratch offs must be presented to your account rep and approved by a Oye Marketing officer in email before invoicing.

Full details of the prize must be on the invoice. Each prize can only be used one time per new client and winning scratch off must be mailed to Oye Marketing before any service can be completed.
 
Scratch off prizes are only valid until the end of 2012 unless otherwise specified on the scratch off.
 
All data prizes are for Domestic/USA records only.
 
Free Email Broadcast prize is up to 10,000 records only.
 
Free HTML Design only valid with Oye Marketing list/data rental paid invoice.
 
Double data bonus only valid if data is available.
 
Free Rebroadcast is only to openers of previous campaign placed by new client. Must use same html from first broadcast
 
Oye Marketing has the right to refuse any awarded prize at anytime for any reasons.
 
Free Postal Records does not include NCOA/CASS Certification.